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|MBAG 8611 - Building a Lean Startup|
This course is a hands-on exploration of the process of designing a new business, utilizing the methodology of Business Models, Customer Development, and Lean Startups. Students will work in teams to develop a proposal for a new business, utilizing the Business Model Canvas as a design tool and Customer Development methodology and Lean Startup principles to drive the evolution of the design. The objective for the course is to learn how to move a business idea quickly from the idea stage to initial funding. This is a project-based course and grades will be assigned based on the quality of work produced and individual participation.|
There will be four meetings of three hours each, plus individual team meetings with the instructor between class meetings.