Marketing Mgmt for non-MBA - 20489 - MBAG 8570 - A | ||||||||||||||
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Books/Material: Required: 1. Peter, J. Paul and James H. $211.00. (Purchase of e-book acceptable for course) Donnelly, Jr. A Preface to Marekting Management. McGraw -Hill/Irvin. ISBN-13: 978-0077861063;Publisher's Price: 2. Harvard Business Publishing Case Packet: https://cb.hbsp.harvard.edu/cbmp/access/43603715 Recommended:Please see syllabus. Prices may vary - check multiple resources Associated Term: Spring 2016 - MIIS Registration Dates: Nov 02, 2015 to Feb 12, 2016 Levels: MIIS Graduate Middlebury Institute, CA Campus Lecture Schedule Type 3.000 Credits View Catalog Entry
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